DAVIDSON'S MARKETING PLAN FOR YOUR HOME

Day 1:             Sign listing agreement
                        Make home “staging” recommendations
                        Discuss Open House plans
                        Make arrangements for keys

Day 2:             Schedule Davidson Realty Caravan
                        Enter property in NEFAR & St. Augustine/St. Johns MLS
                        Schedule home tour on next St. Augustine/St. Johns Board Caravan
                        Install lockbox
                        Photograph home

Day 3:             Create marketing flyer
                        Install flyer box & stock with fliers
                        Schedule 360-degree house tour
                        Email / Fax top agents listing information
                        Send highlight note to all Realtors through MLS
                        Prepare ad for “Homes & Land” in Jacksonville & St. Augustine
                        Prepare ad for “The Real Estate Book” in Jacksonville
                        Prepare ad for “St. Augustine Record”

Week 2:          Proof ad for “Homes & Land” in Jacksonville & St. Augustine
                        Proof ad for “The Real Estate Book” in Jacksonville
                        Proof ad for “St. Augustine Record”
                        Confirm information posted on Internet sites.
 
Week 4:          Send progress report to sellers
                        Review updated marketing analysis